Work: AI campaigns, ad creatives and brand content
- Traders Fight Championship: AI Campaign, 2026. Traders Fight Championship puts traders in the ring for a live fight night at Meydan Hotel, Dubai, on 12 December 2026. Upform designs the event's entire visual campaign, and until the first bell rings every image is generated with AI.
- Orion 3rd Anniversary: Campaign, 2026. To celebrate Orion's third anniversary, we created a month-long campaign built around two offers: a 3x1 bundle, and 30% off with a 300% refund at the fourth reward. One gold-and-black visual system carried it from Meta ad banners to the website pop-up and every social post.
- Orion Treat: Campaign, 2026. Orion Treat turned Halloween into Orion's sharpest offer of the season: 60% off 5K and 10K accounts with the code BOO. The whole campaign hangs on one playful idea, that the only truly scary thing is paying full price, and runs from Meta ad banners to the website pop-up and social posts.
- Orion Back to School: Campaign, 2026. Orion's Back to School campaign gave September a classroom twist: 60% off 5K and 10K accounts with the code SEPTEMBER, plus a limited 2x1 deal capped at five accounts per customer. Chalkboards, classrooms and a confident electric blue carried the offer from Meta ad banners to the website pop-up and social posts.
- Orion Labs: Product Launch, 2026. Orion Labs launched Orion's best evaluation account yet: a 100K one-step challenge for €99, with daily rewards, an 85% reward split and no consistency rule, released in limited drops of 2,000 accounts. We framed the whole product as a lab experiment, from Meta ad banners to the website pop-up and social posts.
- Orion World Cup: Campaign, 2026. Orion's World Cup campaign rode the biggest tournament on the calendar: 60% off with the code KICKOFF60, putting a 10K account at $36 and a 5K account at $24 across Orion Standard and Orion Select. Stadium lights, pitch-side moments and price tags as tall as the stands carried it from Meta ad banners to the website pop-up and social posts.
- Orion Drift: Campaign, 2026. Orion Drift tied a trading offer to Orion's motorsport partnership: the code DRIFT gave traders 10% off any challenge up to 100K, plus an entry to win the Orion Drift Experience. The #1 Orion Motorsport car led the campaign across Meta ad banners, the website pop-up and social posts.
- AFGCoin: Brand & Production, 2026. AFGCoin brought together an exchange, a wallet and a gold debit card under one crypto brand. We handled full production across every product, from the grand opening and lottery reveal to the debit card launch, the wallet app campaign and the community-voted Coin Clash listings.
- Puffy Matters: AI Campaign, 2026. Puffy Matters is an AI-generated video and image campaign for Puffy's Legacy mattress, built on one simple promise: the secret to a happier home. We produced the campaign's hero film and stills, then carried them into digital banners and out-of-home billboards.
Based in Dubai, United Arab Emirates. Email upformwork@gmail.com or follow @upform.work on Instagram.